Research Reports

GetApp Category Leaders

Category Leaders reports feature top-performing products based on user reviews, functionality, ease of use, customer support, value for money, and likelihood to recommend.

Scoring factors include:

• User ratings on product functionality, ease of use, customer support, value for price, and likelihood to recommend.
• A minimum of 20 verified user reviews published within the last 24 months

What are the specific keywords used for the Capterra Shortlist Web Search Interest score? Can software and SaaS providers do anything to improve their scores?

Web Search Interest is a proprietary approach to capturing key characteristics of end-user search behavior in a way that is not affected by a provider’s SEO prowess. We do not share the specific keywords included, nor changes we make over time. To that end, there are no specific actions for providers to take to improve scores.

We can say that our approach currently takes into account average monthly search volume for a standard set of product-focused keywords, as well as data on average Google search engine results page (SERP) position for the provider’s domain.

Do software providers need to notify you if they’d like their product(s) to be considered?

No, we will automatically consider all products with profiles on our site and that meet our eligibility criteria in a given category.

Do you need any additional information from providers to create the reports?

No, at this time we don’t need nor accept any information directly from our software and SaaS provider community. We obtain all the information we need via our internal databases and publicly available data.

Does it matter which of the Gartner Digital Markets sites — Capterra, GetApp or Software Advice — reviews are published on?

No, reviews are shared across all three sites and all are considered equally in our research.

When will you publish [x] category next?

Please refer to our research calendar for a tentative schedule of reports by month and category. Note: This schedule is intended to be used as a guide only and is subject to change at any time at our discretion.

Are software providers running paid campaigns with Capterra, Software Advice, or GetApp more likely to place higher on reports?

No. A provider’s status as a client or non-client is not a factor in any way.

How can providers improve their products’ placement on reports?

While software and SaaS providers cannot directly influence their position in reports, the best way to ensure a product is considered is to collect more reviews. Providers can learn about review collection offerings within their vendor portal, or learn about the value of reviews for more information.

Can you update a product’s placement in a recent report if that product recently received a number of new reviews?

Currently, our reports are published snapshots in time as denoted by the specific publish date on the report. We do not make changes after they have been published unless there is a significant error in its production. Any such products and new reviews will be considered when we next update the report. Please refer to our research calendar for our tentative schedule of reports by month and category.