Stand out in a crowded category
Learn about Gartner Digital Markets’ top-rated reports and find out what it takes for your product to be eligible for consideration.
Top-Rated Reports
98% of software buyers say vendor recognition based on ratings or user reviews influences their purchase decision.* Gartner Digital Markets offers several content programs to help buyers find the best solutions for their business needs, including our top-rated reports, which highlight the leading software in a category. Companies that are recognized can use these reports and respective badges to help build brand reputation, generate awareness, and push buyers down the marketing funnel.
*Source: 2024 Software Buying Behavior Survey, Gartner Digital Markets
Capterra Shortlist
The Capterra Shortlist identifies the top products in our software categories based on a proprietary blend of user ratings and popularity.
Scoring factors include:
- Average overall recent user review star ratings
- Average monthly search volume for product keywords
- A minimum of 20 verified user reviews published within the 24 months prior to report calculation
GetApp Category Leaders
Our GetApp Category Leaders reports feature top-performing products based on verified user reviews in five key areas: functionality, ease of use, customer support, value for money, and likelihood to recommend.
Scoring factors include:
- User ratings regarding product functionality, ease of use, customer support, value for money, and likelihood to recommend.
- A minimum of 20 verified user reviews published within the 24 months prior to report calculation
Software Advice FrontRunners
The Software Advice FrontRunners reports explore highly-rated software products based on usability and customer satisfaction.
Scoring factors include:
- Weighted average of user ratings for functionality and ease of use
- Weighted average of user ratings for customer support, value for money, and likelihood to recommend
- A minimum of 20 verified user reviews published within the 24 months prior to report calculation
Frequently Asked Questions
- Do software providers need to notify you if they’d like their product(s) to be considered?
- No, we will automatically consider all products with profiles on our sites and that meet our eligibility criteria in a given category.
- Do you need any additional information from providers to create the reports?
- No, at this time we neither need nor accept any information directly from our provider community. We obtain all the information we need via our internal databases and publicly available data.
- Does it matter which of the Gartner Digital Markets sites—Capterra, GetApp or Software Advice—reviews are published on?
- No, reviews are shared across all three sites and all are considered equally in our research.
- When will you publish my category next?
- Please refer to our research calendar for a schedule of reports by month and category.
- Are software providers running paid campaigns with Capterra, Software Advice, or GetApp more likely to place higher on reports?
- No. A provider’s status as a client or non-client is not a factor in any way.
- How can providers improve their products’ placement on reports?
- While providers cannot directly influence their position in reports, the best way to ensure a product is eligible for consideration is to collect more reviews. Providers can learn about our review collection tools within their Gartner Digital Markets account.
- Can you update a product’s placement in a report if that product recently received a number of new reviews?
- Currently, our reports are published snapshots in time as denoted by the specific publish date on the report. We do not make changes after reports have been published unless there is a significant error in its production. Any such products and new reviews will be considered when we next update the report.