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Buyer Discovery

Expand your funnel, find new opportunities, and close more deals with buyer intent data from Gartner Digital Markets.

Identify companies actively looking for your software

Buyer Discovery taps into Gartner Digital Markets’ unparalleled volume of more than 9 million monthly B2B software buyers to reveal companies visiting your product pages and accounts with high purchase intent in your category.

With intent data from the three most well-known software reviews sites — Capterra, GetApp and Software Advice — uncover triple the opportunities for your sales team. Reach the right accounts when they’re ready to buy, improve campaign conversion rates and empower teams to close more deals, faster.

What’s included:

  • Account-level identities and firmographic data for all visitors in your software categories
  • Daily export of buyer activity data; also available to sync into existing systems through API
  • Product Awareness, Buyer Engagement, and Purchase Intent scores to quickly segment and target the right accounts
  • Prioritize sales outreach and uncover new opportunities with included Salesforce, Hubspot, and Snowflake integrations.

Learn how Buyer Discovery can fuel your growth

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Demand
Generation

Access a personalized dataset of relevant, in-market companies that are researching your product, competitors, or software category. Prioritize the target accounts most likely to convert and close through ABM campaigns.

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Business
Development

Close more deals, faster, with serious buyers who are actively researching your solution now. Personalize pitches with detailed session information and better tailor outreach to your buyers’ interests.

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Customer
Success

Improve retention by identifying accounts at risk of moving to competing solutions and uncover cross-sell opportunities to grow existing relationships.

Request a Demo of Buyer Discovery

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